Tubi has turned free streaming into one of media’s fastest-growing success stories, with more than 100 million monthly users. The Fox-owned platform is proving that niche isn’t a limitation but a superpower, leaning into cultural specificity, passionate fandoms, and creator-driven storytelling to win over Gen Z and Gen Alpha audiences. With initiatives including Tubi Originals, Tubi for Creators, and partnerships that elevate independent filmmakers, the platform is reshaping how content gets discovered and who gets to make it. In this conversation, CEO Anjali Sud shares how Tubi is making old TV feel new again and how fans, creators, and algorithms are rewriting the playbook.