3:05 PM - 3:35 PM (EDT)
The Sanctuary
How to Lead with a Mission
Featuring Sharon Prince, founder and CEO of Grace Farms and Celia Jones, Global Chief Marketing Officer, Finn Partners
Moderated by Amy Farley, Executive Editor, Fast Company
Stakeholder capitalism is on the defensive. Once the bedrock of "business for good," it’s now being challenged on multiple fronts, from the DEI backlash to the virtual disappearance of the phrase "ESG" from annual reports across the Fortune 500. So what does it mean to be a mission-driven company today? In this panel, you'll hear from Sharon Prince, founder and CEO of Grace Farms, and Celia Jones, global chief marketing officer of Finn Partners, who will lead a conversation on new ways to think about your company's objectives beyond the bottom line.