Date & Time
Tuesday, September 15, 2026, 4:40 PM - 5:10 PM
Custom Session Name (HTML)

The Business of Being Relevant: Reinventing a 100-Year-Old Institution
Featuring Kirk McDonald, CEO, Sundial Media & Technology Group

Feature
Mainstage
Description

Everyone is racing to build with AI. Sundial Media & Technology Group is building something harder to replicate: trust. With a portfolio spanning media, beauty, technology, and live experiences including household names such as Essence, Refinery29, Afropunk, and Beautycon, Sundial has turned cultural relevance and community into a business model—and is now rethinking what that model looks like for the next generation. Join this conversation to find out what it takes to reinvent a 100-year-old institution for the next 100 years while keeping authentic culture at the core.

Room
Main Stage
Session Type
Talks
Theme
Leadership
Kirk McDonald
Address
225 Liberty St., New York, NY 10281