Behind Edge NYC’s Transformation into a Year-Round, All-Weather Experiential Destination
Hosted by Edge NYC, Journey, Moment Factory, and SOFTlab
Edge NYC, Journey, Moment Factory, and SOFTlab
Edge NYC, the highest indoor and outdoor sky deck in the Western Hemisphere, unveiled this summer an all-new indoor experience in partnership with Journey, Moment Factory, and SOFTlab. Representing the largest transformation of Edge since its opening in 2020, this multimillion-dollar investment brings the magic of the skyline indoors year-round with seven playful, colorful installations designed for discovery, photography, and social sharing, including NYC’s largest kaleidoscope—a room filled with endless reflections and vibrant colors, where every angle reveals a completely new view.
Join Edge and its collaborators for an exclusive, behind-the-scenes look at how this new immersive experience was conceived and created, taking guests “beyond the view” with a once-in-a-lifetime New York City moment. Discover how cutting-edge physical design, light, sound, and digital media come together to create NYC’s newest, most memorable entertainment destination.
Entry instructions: Enter The Shops at Hudson Yards through 20 Hudson Yards, directly across from the Vessel. Take the elevators next to Cartier to Level 4 where you'll see signs for the Edge entrance. A Fast Company team member will be there to check you in and give you a ticket for entry.
Approx. travel time from Convene via mass transit: 35 minute subway