Date & Time
Thursday, November 7, 2019, 10:00 AM - 11:30 AM
Session
XR 101: Exploring the Rise of Immersive Entertainment
Hosted by Framestore

Drawing on recent projects for HBO’s “Game of Thrones” and Samsung’s “A Moon for All Mankind,” Framestore leaders will discuss the ways in which immersive experiences—from VR to theme park rides—are changing branded entertainment, creating more lasting impressions, and connecting audiences in a digital-dominated world.