The Retail Revolution: How Social Commerce and New Technologies Are Transforming the Way We Shop
Presented by Klarna
Featuring Sarah Kleinman, Global VP of Digital Experience, The North Face; Darren MacDonald, Chief Digital and Innovation Officer, Petco; and Sebastian Siemiatkowski, Cofounder and CEO, Klarna
Livestream shopping. Social purchases. Augmented Reality. Y2K fashion. All innovations and trends that are part of dramatic shifts in how we shop as consumers--increasingly buying in real-time on social commerce platforms such as TikTok, Snap, Facebook, and Instagram. According to Coresight Research, livestream and socialized e-commerce in the U.S. could reach $25 billion in sales by the year 2023. So how do retailers balance the in-store and digital shopping experiences amid these latest trends? Hear from the retail industry’s top creative minds and executives on these and other hot topics, plus learn about the latest data and insights that are shaping the future of shopping.