The Evolution of Secondhand Shopping with Diane von Furstenberg
Hosted by DVF x Archive
Featuring Kerry Docherty, Cofounder and Chief Impact Officer, Faherty; Emily Gittins, Cofounder and CEO, Archive; Jen Reed, Chief Sustainability Officer, Hanna Andersson; Sarah Townsend, Digital Experience Manager, DVF; and Diane von Furstenberg, Designer and Founder, Diane von Furstenberg
Sustainability has been the biggest buzzword in fashion in the past decade. Environmentally conscious consumers want clothes that last and look good. Earlier this year, DVF (Diane von Furstenberg) and Archive partnered to launch the DVF ReWrap resale program. In this session, Diane will discuss the history of her iconic brand and share the stories behind her favorite pieces. You’ll also hear from Archive’s cofounder and CEO Emily Gittins and Archive’s brand partners Hanna Anderssson and Faherty about how to launch a successful resale program, how they are making secondhand as exciting as shopping new, and how they see their programs evolving.