Date & Time
Wednesday, September 20, 2023, 1:00 PM - 2:30 PM

How Brands Can Level Up Their Gaming Strategy with Gale and Moonrock Labs
Hosted by Gale and Moonrock Labs
Featuring Ben James, Chief Innovation Officer, Gale, and Alice Woolard, Data Scientist, Moonrock Labs


Gaming is a $222 billion industry that’s evolved far beyond a simple audiovisual experience into a deeply immersive world with valuable IP that can translate to film, television, and unforgettable brand experiences. With unparalleled access to Gen Z and Gen Alpha, brands realize the power of gaming but struggle to authentically integrate solutions to connect with these highly sought after communities.    
In this session, Gale and Moonrock Labs will take you under the hood of their recently inked partnership to show how brands can formulate and accelerate their gaming strategies to make a profound impact on their business.

Session Type
Fast Track
Creativity, Design