Stubios Live: How Brands Can Harness the Power of Creatives and Their Fandoms
Hosted by Tubi
Approx. travel time from Convene via mass transit: 10-15 min subway
In a world where IP remakes have become the norm, Tubi is betting big on new content from creators from non-traditional backgrounds. Tubi is now allowing fans to have a say in the content greenlighting process on their new platform, Stubios. Learn more about the strategy of the program and how technology increases access in a traditionally gatekept industry. A comedian from our stand up comedy Stubio will give a 15-minute performance to the crowd. At the end of their set, the comedian will pose a question to the audience and upload a poll into the Stubios app. The audience will then have an opportunity to vote and help the comedian make a decision on an aspect of their content they’re creating for their Stubio - like asking for audience feedback on which punchline is funnier.
Following the interactive session, executives from Tubi will join the stage and host a panel on Hollywood barriers for nontraditional creators—and share the results from the poll at the very end.