The Business of Beer
Hosted by Talea
Talea
Join Talea Beer Co. for a behind-the-scenes look at one of its breweries. Talea is revolutionizing craft beer through a female-focused brick-and-mortar strategy. As a woman-founded and operated brewery in NYC, Talea connects with a broad group of previously under-targeted customers through playful packaging, tasty beers, and award-winning, hospitality-focused taprooms. Fast Track participants will learn about Talea's past six years of growth, including breaking into major retailers like Trader Joe's and Whole Foods, reaching new audiences through of-the-moment collaborations, and opening five taprooms across NYC. After a fireside chat with Talea's cofounders, guests will break into groups to taste through a portfolio of Talea beers and go on a brewery tour of Talea's production facility.
Approx. travel time from Convene via mass transit: 35-40 min subway