Fast Track Image
Date & Time
Thursday, September 18, 2025, 10:00 AM - 11:30 AM
Custom Session Name (HTML)

Mix and Match Gone (Brand) Wild. Using AI to Innovate the Cross-Sector Brand Mashups
Hosted by CBX

Feature
Food Included, Giveaway
Subheader/Presented by

CBX

Description

Hypothetically, what if John Deere teamed up with Manscaped to redefine the “hedge” trimmer? Or if Scotch Tape joined forces with Starface to reimagine skincare?
AI not only makes these kinds of unexpected pairings possible but also opens up a new way of thinking and creating. Once viewed as formulaic, it’s now reshaping how brands imagine, share, and optimize collaborations that expand into new categories, audiences, and cultural relevance.
Join CBX at its NoMad clubhouse for a hands-on session exploring the future of brand mash-ups. Together, we’ll co-create and evaluate partnership concepts in real time, showing how AI transforms imaginative leaps into strategic, actionable innovation.

Neighborhood
NoMad
Session Type
Fast Track
Theme
Creativity
Hosted by
CBX
Address
22 W 27th St., Floor 7, New York, NY 10001
Approx. Travel Time

Approx. travel time from Convene via mass transit: 25 min subway