Your Business Has a Digital Double: Why Smart Companies Are Building Mirror Worlds (Prize Alert)
Presented by Esri
Featuring Marianna Kantor. Chief Marketing Officer, Esri
Moderated by Ben Baer, Vice President and Executive Editor, Fast Company Custom Studio
In today’s rapidly evolving economy, forward-thinking companies are harnessing digital twins: virtual replicas of real-world systems such as supply chains, factories, and transportation hubs. These mirror worlds let leaders visualize complex processes, run “what-if” scenarios, and predict outcomes with remarkable accuracy. The result: faster, smarter decisions backed by data, not guesswork. From manufacturing to logistics to urban planning, digital twins are turning the invisible into the visible, and the unsolvable into the solvable. In this session, discover how this technology is reshaping industries and driving the next wave of innovation.