Most Innovative Companies Summit
#MICSummit
Sponsored by

Welcome to the Main Stage

The Main Stage includes virtual talks and panels featuring the innovative disruptors leading the companies that are transforming today’s industries and shaping society.


Please find the MIC Summit agenda below. To add more sessions to your personal agenda, please click here. Recordings of past sessions will be available shortly after the event.

Schedule

David Lidsky
  • 10:00 AM - 10:05 AM
  • Remarks

Welcome Remarks

Roz Brewer
  • 10:05 AM - 10:45 AM
  • One-on-One Conversation

One-On-One with Roz Brewer, CEO, Walgreens Boots Alliance
Featuring Roz Brewer, CEO, Walgreens Boots Alliance

Donnel Baird Nan Ransohoff
  • 10:45 AM - 11:30 AM
  • Panel

Climate Mavericks: The Most Innovative Companies Saving the Planet
Featuring Donnel Baird, Founder and CEO, BlocPower; and Nan Ransohoff, Head of Climate, Stripe

Meet the leaders applying creativity and innovation—and inspiring others—to tackle climate change.

Jack Forestell Vidya Peters Julianne Pepitone
  • 11:30 AM - 12:10 PM
  • Panel

Trust: Powering the Innovation Behind Tomorrow’s Money Movement
Presented by VISA
Featuring Jack Forestell, EVP and Chief Product Officer, Visa; and Vidya Peters, COO, Marqeta
Moderated by Julianne Pepitone, FastCo Works

Digital Wallets, Crypto, NFTs…a digital transformation is rippling across the business world with frictionless payments at the center of this transformation, providing customers highly personalized, secure, digital-first experiences. What do business leaders need to do to successfully ride this wave of innovation without compromising the trust of customers? Senior executives and thought leaders at top global brands explain the future of how money is moved, with innovations in security and new services at the helm.

John Egan Derek Belch Christina Wootton
  • 12:10 PM - 12:55 PM
  • Breakout Session

What the Heck is the Metaverse, and Why Should I Care?
Featuring Derek Belch, Founder and CEO, Strivr; John Egan, CEO, L'Atelier BNP Paribas; and Christina Wootton, VP and Global Head of Brand Partnerships, Roblox

Virtual worlds, once the domain of gamers and technologists, are suddenly Topic A in business. A panel of leading-edge experts help explain the importance of the so-called metaverse for companies, and the role virtual worlds should play in your innovation strategy.

Elizabeth Caley David Edwards David Rockwell
  • 12:10 PM - 12:55 PM
  • Breakout Session

Designing for the Endemic
Featuring Elizabeth Caley, Co-CEO, Poppy; David Edwards, Founder, Fend; and David Rockwell, Founder and President, Rockwell Group

Public health experts imagine that COVID, once a pandemic, is now just something we have to live with. How should companies design their products and their workspaces differently for the endemic to come?

Erika Leone Stephanie Smellie
  • 12:10 PM - 12:55 PM
  • Breakout Session

The Fan-Powered Economy
Featuring Stephanie Smellie, VP, Content Partnerships, Dapper Labs; Erika Leone, VP and Head, Brand Marketing, SoundCloud

Building a relationship with fans increasingly is all about giving them a deeper sense of ownership in the things and people they love. Leaders will learn how to understand, stoke, and harness the fan-powered economy through experts from the world of NFTs and music.

Naomi Allen Liana Douillet Guzmán Anita Allemand
  • 12:10 PM - 12:55 PM
  • Breakout Session

Healthcare for All: Serving the Underserved
Featuring Anita Allemand, Chief Transformation and Integration Officer, Walgreens Boots Alliance; Naomi Allen, Cofounder and CEO, Brightline; and Liana Douillet Guzmán, CEO, Folx Health

Three health innovators share insights on ensuring quality healthcare for marginalized populations and the role companies can play in expanding care for employees and the communities in which they operate.

KC Ifeanyi
  • 12:55 PM - 1:05 PM
  • Trivia

Trivia
Hosted by KC Ifeanyi, Multimedia Editor, Fast Company

Test your Fast Company knowledge during our daily, super-fun trivia sessions! Each day, one lucky participant will win a prize.

Brooks Howell Mark-Hans Richer Cheryl Friedman
  • 1:05 PM - 1:45 PM
  • Panel

Homes Transformed: Inside the Smart—and Sustainable—Digital Innovations That are Reimagining How We Live
Presented by MOEN
Featuring Cheryl Friedman, VP, Lowe's Innovation Labs; Brooks Howell, Principal and Residential Global Leader, Gensler; and Mark-Hans Richer, Chief Marketing and Innovation Officer, Moen
Moderated by Abigail Bassett, FastCo Works

Smart homes are finally here. What do artificial intelligence, connected sensors, and high-speed networks mean for the way we live, work, and play? And how can these innovations advance sustainability initiatives, providing benefits beyond the home to the broader community? Some of the top minds in design, technology, and sustainability explore how our living spaces are evolving and what opportunities they might provide in the future.

Anne Raimondi Tamar Yehoshua Sangeeta Chakraborty
  • 1:55 PM - 2:40 PM
  • Breakout Session

The New New World of Productivity
Featuring Sangeeta Chakraborty, Head of Customer Experience, Miro; Anne Raimondi, Chief Operating Officer, Asana; and Tamar Yehoshua, Chief Product Officer, Slack

Hybrid work is here to stay. Our panelists explain how employers can help their staffers streamline the ways they collaborate online—and in real life.

Jill Nykoliation Chris Brandt Susan Credle
  • 1:55 PM - 2:40 PM
  • Breakout Session

Where Social Issues and Brands Collide
Featuring Chris Brandt, Chief Marketing Officer, Chipotle; Susan Credle, Global Chair and Chief Creative Officer, FCB Global; and Jill Nykoliation, CEO, Juniper Park\TBWA

Advertising companies are using the art of persuasion as a force for good. A trio of branding experts offer insights on their roles in advancing social issues and why communicating corporate responsibility is good business.

Trina Spear Amanda Hesser Eurie Kim Tracy Reese
  • 1:55 PM - 2:40 PM
  • Breakout Session

Highway to Headwinds: Keeping Retail Smooth
Featuring Amanda Hesser, Founder and CEO, Food52; Eurie Kim, Managing Partner, Forerunner Ventures; Tracy Reese, Founder and Creative Director, Hope for Flowers; and Trina Spear, Cofounder and CoCEO, Figs

Businesses have been hit hard, from labor shortages to inflation to supply-chain challenges. These fast-growing retailers discuss how they’re weathering this perfect storm of economic conditions even as they strive to innovate products and experiences for customers.

Alicia Chin Saskia van Gendt Caroline Brown
  • 1:55 PM - 2:40 PM
  • Breakout Session

Innovating the End Game (and Everything That Comes Before)
Featuring Caroline Brown, Managing Director, Closed Loop Partners; Alicia Chin, Senior Manager of Sustainability and Social Impact, Smartwool; and Saskia van Gendt, Head of Sustainability, Rothy's

A growing number of companies no longer relinquish responsibility for their products once a consumer makes a purchase. Learn how leading innovators are designing products and collaborating with suppliers, communities, and lawmakers to consider the environment when their products reach the end of their usefulness.

Mike Schnaidt Jeanne Graves
  • 2:40 PM - 2:50 PM
  • Fast Break

Fast Chat: Creating the Cover with Fast Company's Mike Schnaidt and Jeanne Graves
Featuring Jeanne Graves, Photography Director, Fast Company; and Mike Schnaidt, Creative Director, Fast Company

Randy Barbato Fenton Bailey Brooke Lynn Hytes
  • 2:55 PM - 3:45 PM
  • Panel

The Business of Drag
Featuring Fenton Bailey, Cofounder, World of Wonder Productions; Randy Barbato, Cofounder, World of Wonder Productions; and Brooke Lynn Hytes, Host, Canada's Drag Race

Drag was once a fringe art form with queens living off of barroom tips. Now, thanks to RuPaul's Drag Race, drag has elevated to its rightful spot in the mainstream—in turn creating a booming business economy.

Kenneth C. Frazier
  • 3:45 PM - 4:13 PM
  • Panel

One-on-One with Kenneth C. Frazier, Executive Chairman of the Board, Merck, and Chairman, Health Assurance Initiatives, General Catalyst 

Stephanie Mehta
  • 4:13 PM - 4:15 PM
  • Remarks

Closing Remarks
Remarks by Stephanie Mehta, CEO and Chief Content Officer, Mansueto Ventures

Amy Farley
  • 10:00 AM
  • Remarks

Welcome Remarks

Sir Richard Branson Stuart Landesberg
  • 10:00 AM - 10:45 AM
  • Panel

Richard Branson and Grove Collaborative’s Plan to Supercharge Sustainability
Featuring Sir Richard Branson, Founder, Virgin Group; and Stuart Landesberg, Founder and CEO, Grove Collaborative

Entrepreneurs Landsberg and Branson explain how and why they teamed up to take Grove Collaborative, a clean household goods and personal care company, public via a SPAC, and they share their views on how innovation can address the planet's biggest challenges.

Chris Sacca
  • 10:45 AM - 11:30 AM
  • One-on-One Conversation

One-On-One with Chris Sacca, Founder and Managing Partner, Lowercarbon Capital
Featuring Chris Sacca, Founder and Managing Partner, Lowercarbon Capital

Callan Schebella Julianne Pepitone Joseph Fuller Sherry Comes
  • 11:30 AM - 12:10 PM
  • Panel

The Future of Customer Engagement: The AI-Enabled Workforce
Presented by FIVE9
Featuring Sherry Comes, Managing Director, Service and Digital Transformation Practice, Deloitte Consulting; Joseph Fuller, Professor of Management Practice, Harvard Business School; and Callan Schebella, EVP, Product Management, Five9
Moderated by Julianne Pepitone, Moderator, FastCo Works

During the pandemic, customers turned to self-service channels like never before, and companies—inundated with calls, emails, and messages—needed to find a way to provide high-quality service without burning out employees. This thought-provoking session will explore the future of customer engagement and how AI and other innovations can help companies and workers handle the evolving demands of customers while enhancing their overall experience.

Nicole Atchison Hiroki Koga Katie Seawell
  • 12:10 PM - 12:55 PM
  • Breakout Session

A Taste of Innovation
Featuring Nicole Atchison, CEO, Puris Holdings; Hiroki Koga, Cofounder and CEO, Oishii; and Katie Seawell, Chief Commercial Officer, Bowery Farming

From crop genetics to the "Tesla of strawberries," forward-thinking companies are reshaping agriculture today to address its most pressing issues and deliver the food of the future to your plate.

Mark Penn Oleksandr Kosovan Igor Zhadanov
  • 12:10 PM - 12:55 PM
  • Breakout Session

War and Globalization: Perspectives on the Conflict in Ukraine
Featuring Oleksandr Kosovan, CEO, MacPaw; Mark Penn, President and Managing Partner, The Stagwell Inc.; and Igor Zhadanov, Cofounder and CEO, Readdle

Will Marshall Jason Kalirai Caryn Schenewerk
  • 12:10 PM - 12:55 PM
  • Breakout Session

To Infinity—and Beyond Mars
Featuring Jason Kalirai, Mission Area Executive, Civil Space, The Johns Hopkins University Applied Physics Laboratory; Will Marshall, Cofounder and CEO, Planet; and Caryn Schenewerk, VP, Regulatory and Government Affairs, Relativity Space

The relationship between earthlings and what’s beyond our atmosphere is far more expansive than traveling to the Red Planet. MIC pros with their eyes on the stars discuss innovating how to map out the next frontier.

KC Ifeanyi
  • 12:55 PM - 1:05 PM
  • Trivia

Trivia
Hosted by KC Ifeanyi, Multimedia Editor, Fast Company

Test your Fast Company knowledge during our daily, super-fun trivia sessions! Each day, one lucky participant will win a prize.

Ethan Brown Morgan Flatley
  • 1:05 PM - 1:50 PM
  • Panel

Beyond McPlant: The Untold Story of How Beyond Meat and McDonald's Are Innovating the Way We Eat
Featuring Ethan Brown, Founder and CEO, Beyond Meat, and Morgan Flatley, Global Chief Marketing Officer, McDonald's

Beyond Meat and food retailing giant McDonald's share the inside story of the making of their limited-edition plant-based burger, and what it means to innovate modern dining habits—at scale.

Mike Schabel Matt King
  • 2:00 PM - 2:45 PM
  • Breakout Session

Reinventing Live Experiences in the Post-Pandemic Era
Featuring Matt King, Cofounder and Senior Creative Director, Meow Wolf; and Mike Schabel, CEO, Kiswe Mobile

Some of the most innovative purveyors of live experiences explore how travel, concerts, art exhibits, and more have been reimagined by more than two years of experimentation with virtual formats and evolving consumer expectations.

Tammy Sun Karsten Vagner Parth Bhakta Rosanna Durruthy
  • 2:00 PM - 2:45 PM
  • Breakout Session

How to Avoid the Next Great Resignation
Featuring Parth Bhakta, Founder and CEO, Vivian Health; Rosanna Durruthy, VP, Global Diversity, Inclusion and Belonging, LinkedIn; Tammy Sun, Cofounder and CEO, Carrot Fertility; and Karsten Vagner, SVP of People, Maven Clinic

What does it take to help employees avoid burnout? MIC companies share their secrets for retaining top talent.

Michelle Peluso Jim Pursley
  • 2:00 PM - 2:45 PM
  • Breakout Session

When House Calls Meet Telehealth
Featuring Michelle Peluso, Chief Customer Officer and Copresident of Retail, CVS Health; Jim Pursley, President, Hinge Health; and Debbie Salas-Lopez, SVP of Community and Population Health, Northwell Health

A new era of healthcare is here, and it’s bridging the physical and the virtual. A panel of experts from leading innovators explains how this shift will impact the way we seek and deliver care.

Jeff Beer
  • 2:45 PM - 2:55 PM
  • Fast Break

Fast Chat: Next Level Brand Creativity with Fast Company's Jeff Beer
Featuring Jeff Beer, Senior Staff Editor, Fast Company

Felecia Hatcher Pharrell Williams
  • 2:55 PM - 3:40 PM
  • Panel

Where Ambition Meets Innovation with Pharrell Williams and Felecia Hatcher
Featuring Felecia Hatcher, CEO, Black Ambition; and Pharrell Williams, Founder, Black Ambition

An inspiring conversation on finding and funding the next generation of innovators with the leaders of Black Ambition, an incubator for Black and Latinx entrepreneurs.

Stephanie Mehta
  • 3:40 PM - 3:50 PM
  • Remarks

Closing Remarks, #MICSummit Concludes
Remarks by Stephanie Mehta, CEO and Chief Content Officer, Mansueto Ventures

Breakout Sessions

Participate in expert-led, interactive, and intimate discussions with Fast Company editors and leaders in design, creativity, leadership, technology, social impact, and beyond.


Please find the MIC Summit virtual breakout sessions agenda below. To add breakout sessions to your personal agenda, please click here.
Erika Leone Stephanie Smellie
  • 12:10 PM - 12:55 PM
  • Breakout Session

The Fan-Powered Economy
Featuring Stephanie Smellie, VP, Content Partnerships, Dapper Labs; Erika Leone, VP and Head, Brand Marketing, SoundCloud

Building a relationship with fans increasingly is all about giving them a deeper sense of ownership in the things and people they love. Leaders will learn how to understand, stoke, and harness the fan-powered economy through experts from the world of NFTs and music.

Elizabeth Caley David Edwards David Rockwell
  • 12:10 PM - 12:55 PM
  • Breakout Session

Designing for the Endemic
Featuring Elizabeth Caley, Co-CEO, Poppy; David Edwards, Founder, Fend; and David Rockwell, Founder and President, Rockwell Group

Public health experts imagine that COVID, once a pandemic, is now just something we have to live with. How should companies design their products and their workspaces differently for the endemic to come?

John Egan Derek Belch Christina Wootton
  • 12:10 PM - 12:55 PM
  • Breakout Session

What the Heck is the Metaverse, and Why Should I Care?
Featuring Derek Belch, Founder and CEO, Strivr; John Egan, CEO, L'Atelier BNP Paribas; and Christina Wootton, VP and Global Head of Brand Partnerships, Roblox

Virtual worlds, once the domain of gamers and technologists, are suddenly Topic A in business. A panel of leading-edge experts help explain the importance of the so-called metaverse for companies, and the role virtual worlds should play in your innovation strategy.

Naomi Allen Liana Douillet Guzmán Anita Allemand
  • 12:10 PM - 12:55 PM
  • Breakout Session

Healthcare for All: Serving the Underserved
Featuring Anita Allemand, Chief Transformation and Integration Officer, Walgreens Boots Alliance; Naomi Allen, Cofounder and CEO, Brightline; and Liana Douillet Guzmán, CEO, Folx Health

Three health innovators share insights on ensuring quality healthcare for marginalized populations and the role companies can play in expanding care for employees and the communities in which they operate.

Jill Nykoliation Chris Brandt Susan Credle
  • 1:55 PM - 2:40 PM
  • Breakout Session

Where Social Issues and Brands Collide
Featuring Chris Brandt, Chief Marketing Officer, Chipotle; Susan Credle, Global Chair and Chief Creative Officer, FCB Global; and Jill Nykoliation, CEO, Juniper Park\TBWA

Advertising companies are using the art of persuasion as a force for good. A trio of branding experts offer insights on their roles in advancing social issues and why communicating corporate responsibility is good business.

Alicia Chin Saskia van Gendt Caroline Brown
  • 1:55 PM - 2:40 PM
  • Breakout Session

Innovating the End Game (and Everything That Comes Before)
Featuring Caroline Brown, Managing Director, Closed Loop Partners; Alicia Chin, Senior Manager of Sustainability and Social Impact, Smartwool; and Saskia van Gendt, Head of Sustainability, Rothy's

A growing number of companies no longer relinquish responsibility for their products once a consumer makes a purchase. Learn how leading innovators are designing products and collaborating with suppliers, communities, and lawmakers to consider the environment when their products reach the end of their usefulness.

Anne Raimondi Tamar Yehoshua Sangeeta Chakraborty
  • 1:55 PM - 2:40 PM
  • Breakout Session

The New New World of Productivity
Featuring Sangeeta Chakraborty, Head of Customer Experience, Miro; Anne Raimondi, Chief Operating Officer, Asana; and Tamar Yehoshua, Chief Product Officer, Slack

Hybrid work is here to stay. Our panelists explain how employers can help their staffers streamline the ways they collaborate online—and in real life.

Trina Spear Amanda Hesser Eurie Kim Tracy Reese
  • 1:55 PM - 2:40 PM
  • Breakout Session

Highway to Headwinds: Keeping Retail Smooth
Featuring Amanda Hesser, Founder and CEO, Food52; Eurie Kim, Managing Partner, Forerunner Ventures; Tracy Reese, Founder and Creative Director, Hope for Flowers; and Trina Spear, Cofounder and CoCEO, Figs

Businesses have been hit hard, from labor shortages to inflation to supply-chain challenges. These fast-growing retailers discuss how they’re weathering this perfect storm of economic conditions even as they strive to innovate products and experiences for customers.

Nicole Atchison Hiroki Koga Katie Seawell
  • 12:10 PM - 12:55 PM
  • Breakout Session

A Taste of Innovation
Featuring Nicole Atchison, CEO, Puris Holdings; Hiroki Koga, Cofounder and CEO, Oishii; and Katie Seawell, Chief Commercial Officer, Bowery Farming

From crop genetics to the "Tesla of strawberries," forward-thinking companies are reshaping agriculture today to address its most pressing issues and deliver the food of the future to your plate.

Mark Penn Oleksandr Kosovan Igor Zhadanov
  • 12:10 PM - 12:55 PM
  • Breakout Session

War and Globalization: Perspectives on the Conflict in Ukraine
Featuring Oleksandr Kosovan, CEO, MacPaw; Mark Penn, President and Managing Partner, The Stagwell Inc.; and Igor Zhadanov, Cofounder and CEO, Readdle

Will Marshall Jason Kalirai Caryn Schenewerk
  • 12:10 PM - 12:55 PM
  • Breakout Session

To Infinity—and Beyond Mars
Featuring Jason Kalirai, Mission Area Executive, Civil Space, The Johns Hopkins University Applied Physics Laboratory; Will Marshall, Cofounder and CEO, Planet; and Caryn Schenewerk, VP, Regulatory and Government Affairs, Relativity Space

The relationship between earthlings and what’s beyond our atmosphere is far more expansive than traveling to the Red Planet. MIC pros with their eyes on the stars discuss innovating how to map out the next frontier.

Mike Schabel Matt King
  • 2:00 PM - 2:45 PM
  • Breakout Session

Reinventing Live Experiences in the Post-Pandemic Era
Featuring Matt King, Cofounder and Senior Creative Director, Meow Wolf; and Mike Schabel, CEO, Kiswe Mobile

Some of the most innovative purveyors of live experiences explore how travel, concerts, art exhibits, and more have been reimagined by more than two years of experimentation with virtual formats and evolving consumer expectations.

Tammy Sun Karsten Vagner Parth Bhakta Rosanna Durruthy
  • 2:00 PM - 2:45 PM
  • Breakout Session

How to Avoid the Next Great Resignation
Featuring Parth Bhakta, Founder and CEO, Vivian Health; Rosanna Durruthy, VP, Global Diversity, Inclusion and Belonging, LinkedIn; Tammy Sun, Cofounder and CEO, Carrot Fertility; and Karsten Vagner, SVP of People, Maven Clinic

What does it take to help employees avoid burnout? MIC companies share their secrets for retaining top talent.

Michelle Peluso Jim Pursley
  • 2:00 PM - 2:45 PM
  • Breakout Session

When House Calls Meet Telehealth
Featuring Michelle Peluso, Chief Customer Officer and Copresident of Retail, CVS Health; Jim Pursley, President, Hinge Health; and Debbie Salas-Lopez, SVP of Community and Population Health, Northwell Health

A new era of healthcare is here, and it’s bridging the physical and the virtual. A panel of experts from leading innovators explains how this shift will impact the way we seek and deliver care.

The Most Innovative Products of 2022

Our Recommender Marketplace includes our favorite products from brands that made it onto Fast Company’s list of the Most Innovative Companies of 2022.

Good American Always Fits Good Jeans

According to Good American, women’s bodies can fluctuate in size 31 times over the course of their lives. In late 2020, the company piloted its Always Fits collection, which reimagined sizing by offering jeans in flattering fits that work across size ranges. (The jeans come in sizes 00-4, 6-12, 14-18, etc.) In other words, the same pair of jeans will fit, whether your body happens to be a size 6 or 12. The secret to the fabric has to do with how it’s woven: The jeans are made from 90% cotton and 10% lycra and polyester, which are interlaced so that the material can expand by 100%, while most denim on the market can expand only 50%. The jeans are designed to mold to your body, but will return to their original shape after they’re washed, so they don’t become baggy and misshapen.

$139

Figs Night Sky Best Seller Kit

By spending time creating medical workwear that is stylish, comfortable, and well-designed, Figs has created a loyal following of 1.7 million customers, up from 1.1 million a year ago. In March 2021, it had a successful IPO, and its financials revealed a company that is profitable, making it a rarity among direct-to-consumer startups. Figs acquires new customers primarily through word of mouth, spending less than 15% of its revenues on marketing; and customers often come back to replenish their scrubs, spending an average of $102 an order. While the brand’s bread-and-butter still comes from uniforms, Figs is expanding into athleisure styles, designed to be worn off-duty.

$86

100 Thieves Foundations Anorak

Founded by former Call of Duty gamer Matt Haag, the e-sports organization 100 Thieves has a roster of top players who compete in tournaments for League of Legends, Fortnite, Valorant, and Call of Duty, among other titles. But it’s the company’s push into apparel that’s most intriguing, bringing in millions of dollars for the group. 100 Thieves’s limited-edition merch drops—logo-filled hoodies, sweatshirts, T-shirts, fleece pants, etc.—have grown threefold this year, routinely breaking $1 million in sales, often within 10 minutes. Seeing the success of its Supreme-like clothing drops, 100 Thieves, in July, launched a permanent apparel collection, Foundations, which reportedly took in $2.5 million within its first month. 100 Thieves also recently acquired the high-end gaming keyboard maker Higround, known for limited-edition drops, adding accessories to its merch assortment.

$135

Crocs Classic Solarized Clog

Credit Yeezy, COVID-19, and a steadfast marketing plan, but, this year, Crocs has simply exploded in sales, which grew 67% in 2021. The company mastered the collab, from reskinning the clog with brands like KFC, Minecraft, and Snapchat to handing the silhouette to sneaker god Salehe Bembury to redesign for hypebeasts. Crocs hopes to push its revenue to more than $5 billion a year by 2026, not counting contributions from its recent acquisition of casual footwear brand, Hey Dude. Sure, the Yeezy foam runner and Birkenstock molded sandal have both lent some cultural capital to Crocs over the past few years, but Crocs is responding to the moment with a come-as-you-are statement that the public is loving.

$54.99

Paravel Aviator Carry-On Plus

Paravel’s wheeled luggage, duffle bags, and cabana totes encourage jet-setters to employ materials like canvas and nylon upcycled from 3.5 million plastic bottles, to date, as well as circular cotton from upcycled fabric scraps, and recycled vegan leather. Its signature Aviator suitcase is a carbon-neutral product, thanks to the company offsetting emissions from its manufacture and transport, as well as from the customers’ first flight with it, of a distance equivalent from New York City to Los Angeles. Paravel, which in 2021 became Climate Neutral Certified and entered into new partnerships with Banana Republic and Marie Kondo, says it has offset more than 12,000 tons of carbon dioxide since 2019.

$375

Kimaï Semi Hoop Earring

Kimaï’s sparkly gems are catnip for jewelry lovers who are also concerned about blood diamonds, child labor, human rights violations, and the environmental impact associated with traditional diamond mining. Gem-quality diamonds created in a lab have been around since the 1980s, but Kimaï is using marketing smarts that appeal to Gen Z to make them the norm within the luxury industry. Celebrity investors like Diane von Furstenberg and Rebecca Minkoff have helped burnish the brand, which received a flurry of press just a few months after launch, when Meghan Markle was photographed wearing its earrings. The founders had put the brand on her radar by sending emails to her “inner circle.”

$595 each earring

Warby Parker Mateo Eyeglasses

During the Zoom-schooling era of lockdown, Warby Parker resumed “Pupils Project,” a 2015 initiative that has provided half a million free vision screenings and 120,000 pairs of glasses to low-income and majority-BIPOC communities. As children lost opportunities for eye testing at school, Pupils Project relaunched in existing cities like Baltimore and New York, and dedicated $10 million to expand the project to new areas in 2021, aiming to reach 500,000 more kids by the end of 2025. To prove its hypothesis that better optic health leads to higher educational attainment, Warby Parker teamed up with The Johns Hopkins Wilmer Eye Institute, for a three-year study that found students in the lowest quartile, and in special education, wearing glasses equated to almost half a school year of additional learning. 

$195

Smartwool Everyday Popcorn Cable Crew Socks

As part of its efforts to be both carbon-neutral and 100% circular by 2030, Smartwool, the performance wool company, launched a program to take back old socks from customers and repurpose them into the filling for dog beds (while it works on figuring out a system for turning them into new yarn that can be reused).

$25

Farfetch There Was One Zip-Fastening Biker Jacket

This luxury marketplace, which partners with small boutiques around the world, has troves of data about what consumers are looking for. It determined that since the start of the pandemic, people have been investing in long-lasting pieces, preferably made sustainably. Farfetch used this insight to launch a new brand: the private label womenswear line called There Was One. Rather than playing into trends, the line focuses on creating closet staples, such as $95 organic cotton T-shirts and $1,400 biker jackets made from traceable leather, all delivered in recyclable and compostable packaging.

$1,096

Aether Ascent Pavé Diamond Ring

Aether Diamonds—which makes visual and chemical carbon copies of mined diamonds made with captured CO2—sells a 1.0-carat pavé diamond ring for $7,900. That’s not cheap, but mining a carat of diamonds requires 250 tons of earth to be dug up and creates about 150 pounds of emissions. Aether says it’s able to remove 20 metric tonnes of CO2 with each carat it synthesizes. 

From $7,898

Liteboxer Floor Stand Package

Launched in July 2020, the at-home boxing platform Liteboxer is a connected fitness device that doubles as a game. The company’s patented hardware device looks like a high-tech punching bag. The twist is that its force-detecting pads, which track a puncher’s progress, have LED lights that sync to the company’s collection of some 300 on-demand, trainer-led workouts. In 2021, Liteboxer debuted a wall-mounted punching bag ($1,400) that takes up significantly less room than its original freestanding device ($1,600).

From $1,695

Therabody RecoveryAir PRO Customizable Pneumatic Compression System

Therabody brought out the big guns in high-tech recovery tools in 2021 with the futuristic-looking RecoveryAir Pro, a medical-grade pneumatic compression system, with sleeves for the arms, pants for the legs, and a vest for the chest. It also acquired PowerDot, an electrical muscle-stimulation wearables company, thus adding a device that can deliver electric pulses through stick-on electrode pads, something that its major competitors have yet to match.

$1,299

Hoka Bondi X

Hoka, the 13-year-old brand, owned by Deckers Brands (the parent company behind UGG and Teva), had a breakout fiscal 2021, seeing net sales increase by 62.0% to $571.2 million. What’s driving this growth is Hoka’s commitment to delivering innovations that keep athletes—amateurs and pros alike—running faster and more comfortably. Hoka is known for developing a new kind of EVA foam that’s extra soft and lightweight, and molded into a rocker shape to help propel runners forward. Last year, Hoka built on this EVA foam base by embedding its popular Bondi shoe with a stiff, carbon-​fiber plate that puts a literal spring in runners’ steps. Called the Bondi X, the shoe was well reviewed by leading running publications for delivering the pro-grade advantages of a carbon-fiber plate without sacrificing Hoka’s renowned ultra-cushiony comfort.

$200

Obé Fitness

Obé Fitness is carving out a fitness niche where TV shows meet workouts that the company calls “entertrainment.” Founded by former agents from Creative Artists Agency, Obé offers a streaming service with 22 live classes per day and more than 7,000 on-demand for $27 a month or $199 a year. It augments its 1980s VHS exercise-tape aesthetic with special themed workouts, in which Obé partners with Hollywood studios to translate entertainment events into fitness. Think workouts tied to the releases of Cruella, where the classes were taught in drag; and West Side Story, in which the company paired some of the musical’s iconic songs with moves inspired by the film’s choreography.

From $27

Clmbr The Machine

Clmbr is bringing high-intensity, low-impact workouts to the home in a single machine. The company’s eponymous vertical climber features a large touch screen that can be used to access Clmbr’s library of on-demand, instructor-led classes that span different lengths and workout goals while using benchmarks and achievements to motivate a workout.

From $2,799

Lululemon Barrel Duffel Bag 24L with Mylo

On top of initiatives to help recycle and reuse its clothing, Lululemon has taken big steps to recreate the process of making them entirely. The brand partnered with companies to experiment with using lab-grown polyester made out of carbon emissions and to incorporate lab-grown leather. (Lululemon is a founding member of the Mylo Consortium devoted to using mycelium, a mushroom’s root structure, as a viable material alternative.) Starting last July, the company released yoga accessories incorporating Mylo, including duffle bags with leather-like handles and trim. The Barrel Duffel Bag features easy-to-access side and interior pockets and a removable shoulder strap. Lululemon also invested in the bioengineering company Genomatica to find new ways to create plant-based fabrics, such as a plant-based nylon.

$328

HTC Vive Focus 3 Headset

The Vive Focus 3 is HTC’s third try at a stand-alone virtual reality headset, and the company nailed it. The innovative headset’s 5K high-resolution graphics, tight head tracking, and 120-degree field of view make it easily superior to the consumer VR headsets currently on the market.

$1300

Flare Amazonite Beaded Bracelet

Flare, founded by two survivors of sexual assault, sells a fashion-item-meets-safety gadget: a wrist bracelet that doubles as an alert system for anyone who may fear abuse or assault, including commuters, college students, and gig economy workers. In case of threats or attacks, a discreet push-of-a-button can alert police, send a GPS location to friends and family, or trigger a prerecorded incoming call with an excuse to leave a threatening situation. The Flare bracelet, which also pairs with a mobile device, sold out three times in 2021. Available in four sizes, XS to L, to perfectly fit your wrist. Company data shows that owners wear them, on average, three days a week, and have activated them more than 25,000 times in the last year.

$129

Canva Pro Software

Canva’s customers, many of them small and midsize businesses without the resources for a professional design team, use the company’s in-browser design platform to create more than slide decks and business cards. Canva’s software suite keeps pace with—and anticipates—how companies communicate, internally and externally. Last year, Canva released a suite of tools to help businesses disseminate social media posts and help with video creation. And this year, it plans to take on the ubiquitous PDF with the launch of a tool that turns any design into a single-serve website. 

From $9.99/month

Form Smart Swim Goggles and Membership

Form’s two-year-old smart swim goggles are more than just a fancy way to count your laps. With the guided workouts, you can see your lap times and get live instructions on the goggles’ built-in display, so you’ll know when it’s time to pace yourself or pick up steam. Even an Apple Watch can’t do that. In addition to the smart goggles, membership includes the Form Swim app, and guided workouts.

From $15/month

Logitech Logi Dock

Logitech’s Logi Dock helps people cope with their WFH realities—combining a stereo speaker, six noise-cancelling microphones, and a laptop docking station into a single box. The all-in-one unit eliminates the need for extra peripherals and a tangle of power cords, cables, and wires. Also, pairs to your smartphone or tablet via Bluetooth.

$399

The Framework Laptop

Framework’s laptop hardware looks as slick as any other $1,000 Dell or HP machine; the difference lies in how easily you can take this notebook apart. Remove the keyboard and access the internal components underneath or pry apart the magnetically attached display bezel to replace the screen or webcam. Also, it’s customizable in so many ways: Choose the ports you want and keyboard language, add memory and storage, even upgrade the entire mainboard.

$999

Analogue Pocket

Analogue, considered the tops in premium retro gaming, introduces the Pocket—a handheld system that makes Game Boy classics look even better than you remember, and that’s just the beginning. Cartridge adapters and a developer program will expand the Pocket to even more forgotten gaming systems, and Analogue’s software will let you save “memories” of your favorite in-game moments. And not just for gaming, the Pocket has a built-in digital audio workstation for making music and can connect to a Mac, PC, or other hardware with MIDI and Sync cables.

$219.99

Grammerly Premium

Thanks to advanced AI, Grammarly goes far beyond helping people avoid basic grammar gaffes. The communication tool offers the Premium upgrade subscription, which can analyze text for tone, fluency, and overall readability—as well as integrate company style guides, propose full-sentence rewrites while retaining the intended meaning, detect plagiarism, and flag culturally offensive terms like “Chinese virus.”

From $12/month

Possum Creek Games

Three-year-old Possum Creek Games publishes independent tabletop role-playing games for people who want to go beyond the well-trodden world of Dungeons and Dragons and grapple with deeper ideas. The company uses Kickstarter to fund and promote its projects, which include creative director Jay Dragon’s 2019 game Sleepaway (about counselors at a queer summer camp trying to protect their charges from an otherworldly threat) and Wanderhome, which launched on Kickstarter in 2020 but came to life in 2021 after raising more than $300,000. Following a group of traveling animals through a pastoral landscape that’s recovering from a war, Wanderhome earned praise from reviewers for quietly exploring how violence can scar communities.

$45 to $60

Fend Hydrating System and Mister

The Harvard scientist, who developed a novel aerosol technology, called Fend in 2020 and partnered in 2021 with design firm Ammunition (Beats by Dre, Ember) to create a disposable nasal mister that, the company says, can help prevent the contraction of COVID-19 or other airborne viruses. After using the device, which contains tiny particles of saltwater fortified with calcium (e.g., seawater), a person breathes out 99% fewer respiratory droplets that could carry disease and make other people sick, and prevents inhaled droplets from reaching the lungs. The new, miniaturized mister is durable, ergonomically shaped, and preloaded with enough solution to use for a month. And when you’re done, you can send it back to Fend to be recycled.

$28.99

Hourglass Confession Red O Lipstick

Hourglass Cosmetics—a cruelty-free, vegan beauty brand owned by Unilever—developed the first-ever vegan replacement for carmine, a vibrant red pigment made from insects that has long been virtually impossible to replicate. After three years of R&D, the “Red O” Lipstick with refillable applicator was introduced—delivering creamy long-wearing color with a satin finish that won’t smudge or feather.

$39

Heat Free Hair's Wefted Hair Extensions

When Heat Free Hair founder Ngozi Opara spotted a gap in the beauty market, she quit her job to create the first 100% raw, ethically sourced human hair extensions that match the natural hair textures of women of color. The brand has since released accompanying care products—shampoos, conditioners, mousses, and serums that are meant to extend the life of any brand’s extensions by up to 6 months. 

From $149

Eadem Cloud Cushion Moisturizer

With the goal to create an inclusive skincare brand for women of color by women of color, Eadem—Latin for “the same” or “all”—developed Cloud Cushion, a revolutionary dark-spot serum formulated specifically for more melanin-rich skin tones. 

$55

Boy Smells Genderful Fine Fragrances

No longer just candles, Boy Smells cracked the beauty industry with their line of Genderful Fine Fragrances—scent compositions that further the brand’s mission to shatter the binary and refute outdated expectations surrounding identity.

$98

Loveseen Kits

Former J.Crew creative director and president Jenna Lyons’ LoveSeen makes selecting and applying fake lashes a user-friendly experience with customization and a range of shades in shapes and sizes developed based on testers of varied ages and ethnicities

From $52.80

Genexa Kids' Pain and Fever

Genexa pioneered clean medicine in 2016 with a mission to launch over-the-counter treatments for pain, allergy relief, and cold and flu that include the active ingredients also found in Tylenol, Benadryl, and so forth—but without the artificial filler ingredients. These include propylene glycol, artificial dyes, synthetic binders, and talc as well as other potential allergens such as gluten and lactose, which may be lurking in the formula unlabeled. Genexa replaces these with clean ingredients, such as organic fruit extracts and beetroot, rather than artificial flavors and colors. 

$11.99

Attn: Grace Light Hybrid Pads

Launched in 2020, Attn: Grace has taken on the mission of making over a $2.5 billion market for the aging woman by celebrating and nurturing the body that has carried her through the years. The wife-and-wife entrepreneurs behind the startup started with the often hush-hush issues that older women face, such as bladder leaks. The wellness brand designs personal-care items, such as high-performance liners, pads, and briefs, with a sleek touch and elegant packaging (no more shamefully frumpy branding), as well as a gentle barrier cream meant for the most sensitive folds of skin. All of it is made with sustainable, bio-based materials in carbon-neutral factories.

From $13

Omsom Best Seller Set

Omsom partners with iconic chefs to make shelf-stable pantry starters that help people cook restaurant-quality Asian dishes at home—in less than the time it’d take to order Grubhub. Colorful starter packs contain complex sauces like Vietnamese lemongrass BBQ and Japanese yuzu misoyaki—just add protein and vegetables. The brand imports 90% of its domestically difficult-to-source ingredients from Asia, and bases its recipes on those dating back generations in the chefs’ families. Since it launched in May 2020, it has sold more than half a million starter packets throughout all 50 states and launched a Thai krapow starter in partnership with Pepper Teigen in May 2021—the first in its category to boast about containing MSG—an ingredient the founders say has been “slandered by bad science and anti-Asian xenophobia.”

$55

Zip Top Full Set

Zip Top’s range of durable pouches in assorted heights and depths can replace single-use Ziplocs and a whole drawerful of Tupperware. They won’t leach BPAs, lead, PVCs, latex, or phthalates, and they nest to save storage space. They’re also American-made, and dishwasher-, freezer-, even sous-vide-safe.

$89.99

Ooni Koda 16 Gas Powered Pizza Oven

Ooni won big when sales jumped fivefold during the pandemic, leading to international expansion and reports of a market valuation—for a company that manufactures just five models of its pizza oven—that could be hundreds of millions of dollars. Ooni’s top seller, the Koda 16, is generally considered to be a nearly professional-grade pizza oven, which also can fit in a car trunk, reaches 950 degrees Fahrenheit in 15 minutes, has excellent heat distribution, and cleans up easily afterwards.

$599

Spero Variety 8-Pack

Founded in 2017 by engineer Phäedra Randolph, Spero makes the case that alt-dairy’s future lies not in almonds, soybeans, or oats, but in the lowly sunflower seed. Sunflower seeds are 7 to 8 times cheaper, yet grow 50 to 70 times faster—resulting in 99% fewer CO2 emissions than dairy production and using 96% less water than nut cheeses. Spero’s line of cream cheeses in such flavors as herb, cheddar, and strawberry are now available nationwide, at grocers Whole Foods, Sprouts, and Balducci’s. 

$38.99

Ghia Le Spritz 4-Pack

Ghia launched its signature nonalcoholic apéritif in the summer of 2020—a ketchup-red, Mediterranean-inspired bitter made from the botanical extracts of fruits, roots, and medicinal plants said to de-stress and impart energy. In 2021, Ghia added its first ready-to-drink offering: Le Spritz, available in cans of two flavors, the original earthy apéritif mixed with either sparkling water or ginger beer.

$18

Jot Ultra Coffee

In 2020, Boulder, Colorado-based Jot launched with a novel concept: a powerful concentrate that is 20 times the strength of coffee and differs from other options because of the controlled extraction process by which it’s made. The liquid is sold directly to the consumer in glass bottles and added by the tablespoon to a glass of water or mug of milk. In just two years, Jot has sold an estimated $10 million worth of its Ultra Coffee. In addition to creating a new coffee beverage category, the company has pioneered a limited-edition release model with different brews including Encore, made from single-origin beans sourced by a women’s organic cooperative in Guatemala.

$26

Food52 X Dansk Købenstyle Saucepan And Butter Warmer

Food52 began as a website that curated recipes from everyday home cooks—bridging the gap between gourmet cooking and food blogs—and has since evolved to include an online marketplace that sells more than 5,000 kitchen goods from small brands, including its own Five Two line of kitchen, designed in-house and based on reader insights. In 2021, Food52 strengthened its product offerings by acquiring both the Scandinavian-inspired cookware brand Dansk and Schoolhouse, a lighting and lifestyle goods company. These investments were funded by the VC firm The Chernin Group, which acquired a majority stake in Food52 in 2019 and tripled Food52’s valuation to $300 million.

From $48

Rose Los Angeles CBD Deep Sleep

With marijuana legalization sweeping the nation, dispensaries are already packed with THC-containing sour gummies, fruity chews, and chocolate chunks. Rose Los Angeles elevates cannabis to improbable gastronomic heights for the refined palette of discerning connoisseurs. It combines single-strain flower rosin, a pure form of plant extract, with fascinating flavor pairings—often created in conjunction with Michelin-starred chefs—in a Turkish Delight-style candy. Rose expanded into CBD edibles and national online distribution in 2021. Deep Sleep, Rose’s first product designed to improve sleep, boasts the CBD flower rosin plus the calming properties of passionflower and vanilla, as well as the sweetness of mulberries.

$40

Grove Co. Laundry Detergent Sheets

Grove Collaborative has been aggressive in pursuing its goal to sell only plastic-free products by 2025—with new goods like a plastic-free hair- and body-care line called Peach, and new laundry detergent sheets. Available in three scents—Lavender Blossom, Mango & Tangerine, Peony & Freesia—and Free & Clear, the sheets dissolve quickly in standard-machine and HE front-loader washes (bye-bye, polymer laundry pods and plastic jugs) and are gentle enough to use when hand washing items.

$12.95

Eight Sleep Pod Pro Mattress

Eight Sleep woke up the mattress industry a few years ago with a high-tech bed, futuristically called a “Pod.” Today’s version comes with a suite of sleep-well capabilities: temperature-regulating microclimates that can be heated or cooled; sensors that track deep sleep, REM sleep, and daily heart rates; and a gentle wake-up experience, with an alarm that gradually cools the mattress several minutes before cuing a soft, chest-level vibration. In 2021, Eight Sleep rolled out SleepOS, an AI-powered operating system that learns a user’s ideal sleep conditions, based on tracker data, and then automatically adjusts accordingly while also factoring in the ambient environment. It even serves as a private sleep coach, offering actionable feedback and flagging abnormal events.

From $2,645

Up Paint

Ten U.S. states have programs that fund drop-off and collection facilities for unused paint, which have saved more than 50 million gallons of paint from landfills. While that’s great news for the environment, this glut of paint has grown to the point where storage is scarce. Enter Up Paint, whose technology takes stockpiles of abandoned paint and processes, purifies, and refines them into retail-ready paint with a variety of viscosities, sheens, and colors. Added bonus: The reconditioned eco-friendly result is sold at a fraction of the cost of traditional paint. 

From $19.99

The Play Kits by Lovevery

Lovevery proves education companies don’t have to be high-tech to be innovative. It has drawn more than 220,000 subscribers with its popular low-tech toys and subscription play kits that are tailored to support every stage of a baby’s brain development, from the first 12 months through 3 years of age. In 2021, Lovevery sent out more than 1 million play kits and introduced a line of toys at Target, to make its products more accessible to all parents, with prices ranging from $9 for its Montessori Sensory Ball to $141 for its play gym. For a personalized Play Kit subscription, parents enter their child’s birth date, activate the subscription (which can be canceled at any time), and will receive a kit every few months that’s appropriate for their toddler’s stage of development.

From $80/month

Fast Company’s annual Most Innovative Companies list is the definitive showcase of the year’s best in business across a wide range of industries. Our selection and analysis of leading companies, and the stories we tell about them, provide readers, viewers, and listeners with insights into how organizations can make a meaningful impact—on their own organizations, their industries, and society at large.

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Most Innovative Companies – Standard Logo

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Most Innovative Companies – Innovator

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Partners in Innovation

Five9 provides end-to-end cloud contact center solutions with digital engagement, analytics, workforce optimization and AI to increase agent productivity and deliver tangible business results.

North America’s #1 consumer faucet brand, Moen’s innovations give consumers more power than ever before to understand, control and enjoy the water flowing through their homes.

Visa Inc. is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. We believe that economies that include everyone everywhere, uplift everyone everywhere.